Forum for Healthcare Strategists
"Forging
Customer Relationships That Last"
This interactive session will provide attendees with a framework for understanding
the importance of acquiring and keeping health plan members.
- Identify your most valuable customers
- Calculate the value of customer retention and loyalty
- Understand what drives member retention
- Share research-based strategies for maximizing customer loyalty
- Discuss successful strategies for aligning performance objectives with long-term retention objectives
- Review strategies for service recovery
"Market-Driven Medicare: Strategies for the Future"
The senior market is a priority with almost all health care organizations. Given the current legislation, however, how can organizations develop a winning strategy? Investigate winning Medicare strategies for the future.