"This project will identify which consumers in particular need timely, easy-to-use guidance on health insurance decisions," said Marian Mulkey, program officer with the California HealthCare Foundation (CHCF). "We're looking for ways we might provide consumers with practical assistance in answering questions, such as whether or not to buy or enroll in coverage, whether to keep insurance in the face of rising premiums and/or declining benefits; which product best meets their individual needs; and how to use insurance and make tradeoffs among care, quality and cost."
"Our research will also explore what tools are currently available and identify additional needs for resources to help consumers make the best possible decisions regarding their health insurance," said Sheryl Bronkesh, president of The HSM Group, Ltd. "We're consumers, too, and we understand how difficult it is to sort through the many different, and always-changing, options available in plan design and insurance products."
Research for the project began in late March, and final recommendations will be made to the Foundation in August.
For more information, contact: Sheryl Bronkesh, The HSM Group, 480.947.8078, firstname.lastname@example.org